COUNTRY RACING TOURS
PROJECT SCOPE
Visual Identity
Marketing collateral
Visual Identity
Marketing collateral
Experience the excitement
Country Racing Tours is a business that provides unique tours for small groups to country race tracks around Victoria. The challenge was to create a logo design that was non gender specific, fresh, modern and targeting a younger audience in their 20's.
The final design was clean with simple shapes. The silhouette of a horse with the sun behind it. Bright, primary colours were used to give the logo a fun, youthful feel.
The final design was clean with simple shapes. The silhouette of a horse with the sun behind it. Bright, primary colours were used to give the logo a fun, youthful feel.