Orchard Valley
Brand identity | Packaging | Print collateral | Vehicle graphics | Uniform graphics | Website design | Product styling | Social Media
Orchard Valley is a family run business that has distributed nuts, dried fruit and crackers for over 40 years.
The challenge was to give this tired brand a complete overhaul. Create a new brand identity that was fresh and modern but still had some connection to the history of the business. We came up with a catch phrase that was relevant and designed a contemporary, logo that is clear and adaptable to a variety of collateral. The mustard brand colour is fun and ties in with the earthy tones of the product.
The challenge was to give this tired brand a complete overhaul. Create a new brand identity that was fresh and modern but still had some connection to the history of the business. We came up with a catch phrase that was relevant and designed a contemporary, logo that is clear and adaptable to a variety of collateral. The mustard brand colour is fun and ties in with the earthy tones of the product.
Image: Cargo Crew
